Kitchen & Bath Design News

AUG 2015

Kitchen & Bath Design News is the industry's leading business, design and product resource for the kitchen and bath trade.

Issue link:

Contents of this Issue


Page 30 of 51

August 2015 | | 31 chromatherapy lights, a shower with body sprays and handhelds and a fau- cet area. "This working bath upsells," she says. "Once clients see all of the amenities, they want them." The displays and vignettes provide the inspiration for clients, who then move to a separate design/selection stu- dio – which includes a private room for budget reviews – to fnalize details of their project. This area includes plenty of space to spread out, and each designer has her own monitor and can make design changes in real time, which speeds up the process. "We recently fn- ished this area," she says. "We have more than 100 drawers that are configured to hold every design sample from quartz to stone, cabinet doors to hardware, which we display in jewelry drawers. It's a great spot that works hand-in-hand with the main showroom." Because samples are all housed within the studio, cli- ents know exactly how their project will look when it's fnished. "We do a rigorous up-front selection process so we don't have to call in the middle of a project to get clarifcation," Winslow says. "Everything is chosen and specified up front, then we lay it all out…basically build- ing the space in front of them. Because our industry is very visual, clients can easily see what they like and don't like. By the end of the project, they have already seen it…there are no surprises. I think that's one reason why we are able to meet client expectations." Utilizing Co-construct on- line scheduling software also keeps surprises at bay and cli- ents in the loop. "Clients know exactly what is happening, [and] when [it's going to hap- pen]," she says. "They can go to the calendar and see when cab- inets are coming or when the plumber is scheduled. Projects are always on a tight schedule, and with this program, we're usually on time…and that makes for happy clients." Winslow also makes a con- certed efort to keep in contact with clients after projects are fnished, which results in a very high percentage of repeat cus- tomers. "We don't forget about clients once a project is done," she says, not- ing that the frm contacts clients after six months to inquire how everything is going. A year after project comple- tion, Winslow 'touches' the client again, usually with a note about informa- tion related to their project, such as cleaning tips for quartz countertops… "something specifc to their project," she says. "It's just a little way for us to let them know we're here for them." GRAND PRIZE JEEP WRANGLER SPORT 4x4 ( 5 ) 2ND PRIZES WEBER GENESIS GAS GRILL ( 10 ) 3RD PRIZES $100 TEXAS ROADHOUSE GIFT CARD ( 50 ) 4TH PRIZES FOLDING BUCK KNIFE ENTER TO WIN TODAY ! ONE ENTRY FOR EACH TOILET purchased between June 1 - August 31, 2015 SWE EPSTAKES ULTIMATE SUMMIT made in the usa mansfi Visit your authorized wholesale location today for details. Circle No. 17 on Product Card

Articles in this issue

Links on this page

Archives of this issue

view archives of Kitchen & Bath Design News - AUG 2015