Kitchen & Bath Design News

NOV 2018

Kitchen & Bath Design News is the industry's leading business, design and product resource for the kitchen and bath trade.

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KBDN Seminar Set for New York Area EVANSTON, IL — The final program in Kitchen & Bath Design News' 2018 seminar series will take place this month in the New York City suburb of Short Hills, NJ. The Hilton Short Hills hotel, in Short Hills, will be the site of the Thursday, Nov. 8 seminar, the final program in a six-city educational initiative presented by KBDN this year. 2018 seminars were previously presented in the Philadelphia, Detroit, San Francisco, Seattle and Miami metropolitan areas. KBDN's seminar series theme is "Inspiring Clients: The Very Latest Design, Product and Marketing Trends." Corporate sponsors include Liebherr, Plain & Fancy, Rev- A-Shelf, Showplace Cabinetry and Wellborn Cabinets. Aimed at kitchen and bath design professionals seek- ing to sharpen their design and product trend knowledge, the day-long seminars offer winning combinations of concepts, colors, textures, lighting and more to meet the needs of today's most discerning clients. In addition, attendees will also be exposed to deeper explorations of emerging marketing technologies – from making the most of websites to exploring new ways to create video to fully utilizing social media/online design platforms. The design and product trends segments are pre- sented by Richard Anuszkiewicz, an award-winning designer. KBDN's technology columnist Eric Schimelp- fenig then focuses on how to make the most of the latest digital marketing tools, including video, social media and website content. Attendees have the opportunity to earn CEU credits from both the NKBA and NARI. Additional information regarding attendance and sponsorship opportunities can be obtained by visit- ing www.KBDNseminars.com, or by contacting KBDN Publisher Paul DeGrandis at Paul@SOLAbrands.com. Survey Notes Key Factors in Product Specs EVANSTON, IL — Design professionals rely upon a wide range of critical factors when it comes to selecting and specifying kitchen and bath products, although product quality – far and away – is the single most important criteria. That's among the key findings of a major new survey conducted for Kitchen & Bath Design News by its ex- clusive research partner, the Research Institute for Cooking & Kitchen Intel- ligence (RICKI). The nationwide poll, conducted among dealers and designers in late summer, revealed, among its other findings, that when identifying key supplier attributes, product quality ranks highest, followed by prompt, reliable and complete delivery, and consistent, competitive pricing. Right behind those factors – and far more important than product availability, warranties, territorial exclusivity, purchasing incentives and marketing assistance – is the knowledge and helpfulness of man- ufacturers' reps (see related Editorial, October KBDN). Specifically, the KBDN-RICKI survey found that superior product design, sup- plier reputation and consumer preference rank as the three most critical factors when it comes to adding or changing a product line. To the contrary, poor product quality, negative client feedback and problems with delivery emerged as the leading reasons to drop an existing product line, the survey found. Among the survey's other findings were the following: • When it comes to adding a new product to their offerings, half of the dealers and designers surveyed say it doesn't matter if the product is entirely new to the market or an established product – they are open to either. • Designers and dealers feel that brand name is at least somewhat im- portant to their clients. But most clients have no brand names for most kitchen and bath products in mind when they first meet with design professionals. The major exception is for appliances. • Four in five surveyed designers and dealers believe that the designer's influence on the product brands selected for projects is "very import- ant," and almost all of those surveyed believe they influence a client about a specific brand at least occasionally. On the other hand, more than half of the designers and dealers surveyed say that their clients will occasionally insist on a specific brand that's different than the one they've recommended. Editor's Note: Findings of the KBDN/RICKI Product Specification Survey will be explored at KBDN's 4th Annual "Insights" breakfast presentation on Wednesday, Feb. 20 at the Kitchen & Bath Industry Show (KBIS) in Las Vegas. The event, aimed at select manu- facturers, will include an in-depth examination of the ways that manufacturers can help overcome under-spending in kitchen and bath remodeling. Uponor Celebrates Expansion HUTCHINSON, MN — Uponor North America hosted a ribbon-cutting and plant tour last month to celebrate the grand opening of its newest expansion, a 237,000-sq.-ft. facility located in Hutchinson, MN. The plant was completed earlier this year, six months ahead of schedule, and has already produced more than 30 million feet of PEX tubing, while adding more than 40 jobs in the community. The day kicked off with a ribbon-cutting ceremony, with a tour of the Center for Technical Excellence immediately following. The ribbon-cutting ceremony speakers included Bill Gray, president of Uponor North America; Jon Sillerud, v.p. of operations; Paul Jossart, senior manager of operations at Hutchinson, and Gary Forcier, mayor of Hutchinson. "While this is our latest expansion, it is certainly not our last," noted Gray. "We are grateful to Hutchinson and community leaders for their support. We look for- ward to remaining part of the community for years to come." Uponor North America first announced the $6.35 million investment in Hutchin- son in July 2017 to support the company's growing U.S. manufacturing operations. Hutchinson was a solid location as it provided access to a large manufacturing workforce and the community showed strong support for Uponor. At Hutchinson High School, guests toured the newly completed Center for Technical Excellence. The CTE is part of TigerPath, a skilled-workforce training program funded by 28 community partners, including Uponor. Robert Danneker, principal of Hutchinson High School, said, "The strength of TigerPath lies within the strong, collaborative partnerships Hutchinson High School builds, maintains and sustains with our local businesses and industries. Today, we celebrate Uponor and thank them immensely for their generous donation to TigerPath." Uponor North America President Bill Gray celebrates with the Hutchinson Ambassadors at the ribbon-cutting of its new Hutchinson, MN plant. Anuszkiewicz Schimelpfenig 12 Kitchen & Bath Design News • November 2018 INDUSTRY UPDATE NOTEWORTHY DEVELOPMENTS IMPACTING THE KITCHEN AND BATH MARKET

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