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14 | Kitchen & Bath Design News | April 2015 Industry Update { Noteworthy developments impacting the kitchen and bath market } Kohler Joins Sustainable Campaign to Save Water Kohler, WI — Kohler Co. has joined forces with Change the Course , a frst of its kind water sustainability campaign to support water fow restora- tion projects in the Colorado River Basin. Kohler's participation is part of the company's sustainability eforts, which includes driving awareness of water-related issues and encouraging consumers to take action. "The economic and environmental benefts of reducing water con- sumption are signifcant no matter where you live in North America. But with Change the Course , your pledge and the actions you take to reduce water use in your home will also beneft one of the most stressed rivers in the world," said Rob Zimmerman, senior channel manager for Kohler Co. By joining Change the Course , Kohler Co. and other sponsors seek to inspire permanent change by helping millions of people learn how their actions afect global water issues, and empower them to change the way they use, value and manage water, including upgrading their toi- lets, showerheads and faucets to water-efcient models that carry EPA's WaterSense label. For each consumer who makes a pledge to reduce their water consump- tion by texting "KOHLER" to 771-77, or online at http://changethecourse.us, Change the Course will restore 1,000 gallons of water back into the Colorado River Basin, for example by helping local farmers irrigate more efciently. Silestone Celebrates 25th Anniversary Cantoria, Spain — To commemorate Silestone's 25th anniversary, the Cosentino Group held an event at its Cantoria, Spain headquarters on February 26. During the festivities, Cosentino's founders, the executive board and a group of em- ployees celebrated 25 years of Silestone's history, and special recognition was awarded to approxi- mately 60 people who have been involved with the brand since its launch. The kickof celebration is the frst in a series of commemorative initiatives that will take place throughout 2015, including an expanded product warranty, new product introductions, de- signer collaborations and strategic partnerships, and a commemorative logo. "Reaching Silestone's 25th Anniversary is a signifcant milestone, and there is no better way to celebrate the brand's success than by thank- ing all of those who have supported us since the very beginning," said Eduardo Cosentino, CEO of Cosentino North America. "As a family owned company, Silestone represents our foray into the American market and has allowed us to become a household name around the world. We look for- ward to continuing this tradition and expanding our product lines through innovation for years to come." Circle No. 8 on Product Card Francisco Martinez- Cosentino, chairman of Cosentino, speaks to those assembled at Cosentino's anniversary celebration for Silestone.